Apple faced backlash for its latest advertisement for the M4 iPad Pro, which was introduced during its recent “Let Loose” event. The ad, featuring items being crushed by a hydraulic press and transforming into the new iPad, drew comparisons to a 2008 LG ad promoting the KC910 Renoir smartphone.
Critics, including Hollywood personalities, condemned the ad for promoting the “destruction of the human experience” and questioned Apple’s values and creativity. Many people took to social media to express their disappointment in the tech giant’s marketing approach.
In response to the criticism, Apple issued an apology, stating that they value creativity and acknowledging that they had “missed the mark” with their latest ad campaign. The company assured the public that the ad would not be aired on television, but it remains available for viewing online.
The controversy surrounding the ad has sparked discussions about originality and ethics in advertising. Many are calling on Apple to reconsider its marketing strategies and ensure that future campaigns align with their brand values.
As the tech community continues to analyze Apple’s misstep, one thing is clear – the backlash from this ad has put the company under scrutiny, prompting a reevaluation of their approach to advertising in the future. Stay tuned to KP INSIDER for more updates on this developing story.
“Zombie enthusiast. Subtly charming travel practitioner. Webaholic. Internet expert.”